02 Wednesday Nov 2022
Posted in Chapter 05: Customer Buying Behavior
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Walmart has too much apparel on its hands and in its warehouses. In the face of inflation, consumers have cut …
25 Thursday Apr 2019
Posted in Chapter 14: Retail Pricing
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Dynamic pricing offers great promise. It ensures that consumers get the lowest price if they are willing to sacrifice some …
04 Tuesday Mar 2014
This article highlights the ten companies that are at the forefront of changing and disrupting the retail experience in big …
06 Monday Jan 2014
Many of us see an item in an advertisement and think, “wow, that looks cool,” and then forget about it. …
30 Monday Dec 2013
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Mobile technology is rapidly changing the way that consumers interact with restaurants. In many ways, mobile technology also gives power …
11 Friday Oct 2013
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Sephora is continuing to prove that it is a leader in mobile. Sephora is using in-store signage to promote its …
18 Wednesday Sep 2013
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Brick-and-mortar stores have long been envious of the amount of data and shopper information that their online counterparts are able …
05 Thursday Sep 2013
Restaurants used to use loyalty programs as a tool for promoting repeat visits; now restaurants are supplementing these programs by …
05 Monday Aug 2013
Posted in Chapter 06: Retail Market Strategy
Springwise is an innovation firm that scans the competitive landscape for promising new business ideas. The company relies on a …
11 Thursday Jul 2013
Posted in Chapter 15: Retail Communication Mix
This article was taken from the Hanifin Loyalty Blog. In it, Mr. Hanifin explains why he is leaving Foursquare. After …
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