06 Thursday Apr 2023
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
Yeah, yeah, yeah—inflation. So your food budget is completely out of control, and who knows when you’ll be able to …
25 Wednesday Jan 2023
Tags
As we have recounted previously in these abstracts, Target was something of a game-changer when it came to introducing luxury, …
01 Monday Aug 2022
Posted in Chapter 15: Retail Communication Mix
This gallery contains 1 photo.
While regular consumers watch their gas pumps, grocery store receipts, and utility bills climb with horror and dread, consumers for …
29 Wednesday Sep 2021
This gallery contains 1 photo.
There’s no doubt that digital channels represent a retail reality. But for some sellers, a fully digital presence is never …
18 Tuesday Feb 2020
Tags
Customer Buying Behavior, Customer Relationship Management, Customer service, Luxury, Online retailing, Powerfront
This gallery contains 1 photo.
When visitors to luxury brand websites put a product in their shopping cart, the retailer wants to respond right away, …
29 Thursday Aug 2019
Posted in Chapter 08: Retail Locations
This gallery contains 1 photo.
Modern travel often means getting to the airport with more than enough time, just to be safe and avoid the …
01 Monday Jan 2018
This gallery contains 1 photo.
After a flat year in 2016, retail analysts were unsure about the future of the luxury goods market. However, a …
25 Monday Jul 2016
Posted in Chapter 02: Types of Retailers
Tags
This gallery contains 1 photo.
One of the defining elements of luxury products is their long-lasting quality, such that a true luxury watch or handbag …
21 Thursday Jan 2016
Posted in Chapter 13: Buying Merchandise
Tags
This gallery contains 1 photo.
For many consumers who would never support illegal counterfeiting or unethical black markets, finding a great deal on a high-end …
26 Tuesday May 2015
Posted in Chapter 13: Buying Merchandise
Female professionals love Kate Spade’s simple, fun image—but only if carrying one of the brand’s bags also makes a clear …
You must be logged in to post a comment.