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What is the opposite of fast fashion? Secondhand clothing is the hot new thing for retailers. In December, the National …
J. Crew Is Now Offering Secondhand Clothing
13 Thursday Apr 2023
Tag Archives: Fashion
Trusting Environmentally Safe Marketing Claims Remains Unsafe for Consumers
20 Monday Feb 2023
Posted in Chapter 06: Retail Market Strategy
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Costco advertises its Kirkland Albacore Tuna as “dolphin safe,” seeking to appeal to environmentally conscious and animal-loving consumers. Only this …
Fashion Brands Increasingly Ask: Why Work Alone, When Collaboration Is So Much More Exciting (and Lucrative!)
28 Wednesday Dec 2022
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Manolo Blahnik and Birkenstock may seem, at first glance, like they serve opposite segments of the broader high-end shoe market. …
Fashion Brands’ Environmentalism Sometimes Butts Up Against Regulations
09 Wednesday Nov 2022
Posted in Chapter 06: Retail Market Strategy
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More and more brands are incorporating environmental concerns into their business models, in response to consumer demand and also because …
Crunching the Numbers on Diversity: An Analysis of the Fashion Industry
27 Thursday May 2021
Posted in Chapter 15: Retail Communication Mix
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Peter Drucker once famously proclaimed that, “if you can’t measure it, you can’t improve it.” Embracing that notion, The New …
Fashion Editors Were the Original Influencers, So Why Not Leverage Their Insights for Retail?
23 Tuesday Mar 2021
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When it comes to fashion and beauty trends, magazine editors still wield considerable influence. They help determine which shades, styles, …
Livestreaming Fashion in China: Retail by Video
20 Thursday Aug 2020
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The online operations might not be the most sophisticated—there are no real-time inventory updates or cutting-edge robot assistants available—but China’s …
Men Ditch Suits, and Retailers Struggle to Adapt
29 Monday Apr 2019
Posted in Chapter 13: Buying Merchandise
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When it comes to office wear, the trends are inescapable: Once businesspeople were expected to wear only tailored suits. Then …
TidBit: Calvin Klein Says Designer Fashion Is Over
22 Monday Apr 2019
Posted in Retail Tidbits
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In the fashion industry, the power of the halo effect has remained nearly unquestioned: Fashion brands introduce cutting-edge, daring looks …
TidBit: J.Crew Makes the Jump to Amazon’s Marketplace
10 Saturday Nov 2018
Posted in Retail Tidbits
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In a new storefront featured on Amazon, shoppers can find a dedicated and expanded array of merchandise from J.Crew, reflecting …
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