22 Thursday Oct 2015
Posted in Chapter 06: Retail Market Strategy
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At times it may seem as if nobody could take on Amazon and win. But the founder of Jet.com believes …
27 Friday Mar 2015
Posted in Chapter 14: Retail Pricing
Price discrimination sounds terrible, but it is ubiquitous in practice, in the form of coupons, senior discounts, and early bird …
25 Wednesday Mar 2015
If all retailers needed to worry about were sales levels, channels would not matter. But sales made with tiny margins …
03 Tuesday Mar 2015
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Nobody likes grocery shopping. That seems to be a universal truth that retailers have learned, and it may underlie the …
03 Tuesday Feb 2015
Posted in Chapter 13: Buying Merchandise
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With a nice web design and a few pictures sourced from other sites, online counterfeiters are able to convince many …
18 Tuesday Nov 2014
Posted in Chapter 18: Customer Service
To name its e-commerce division, Nordstrom chose the label “Direct,” and it appears to be taking that name to heart …
13 Thursday Nov 2014
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In our last newsletter (see “Reverse Showrooming: Bricks-and-Mortar Retailers Are Fighting Back Against Amazon And Others”), we noted the rise …
02 Tuesday Sep 2014
The impact of online retail channels on both customers and retailers in the past two decades has emerged in some …
30 Wednesday Jul 2014
It isn’t just Amazon. Several notable retailers, including Walmart and eBay, also are pursuing the goal of same-day delivery, promising …
08 Tuesday Jul 2014
Posted in Chapter 15: Retail Communication Mix
In the early days of e-commerce, retailers worried about including too many ads on their sites, for fear that annoyed …
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