27 Thursday Jan 2022
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
Back in the day, if you wanted to buy something—a dress, say, or some tomatoes, or a car—you had to …
23 Tuesday Nov 2021
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
Lots of uncontrollable elements influence retail sales; lately, we’ve been focused largely on the unpredictable and vast effects of the …
17 Wednesday Nov 2021
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
Let’s start with the question in the title: Do people need the new Apple Polishing Cloth? The answer actually is …
06 Wednesday Oct 2021
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
As one of the industries most affected by the COVID-19 pandemic, retailing has been frantically searching for insights into what …
23 Tuesday Mar 2021
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When it comes to fashion and beauty trends, magazine editors still wield considerable influence. They help determine which shades, styles, …
05 Thursday Nov 2020
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
For researchers who study how consumers behave, the COVID-19 pandemic has been a treasure trove of novel data. Their environment …
19 Monday Oct 2020
Tags
Customer Buying Behavior, Grocery, Retail Market Strategy, Store Layout, TerraCycle, visual merchandising
This gallery contains 1 photo.
In grocery stores around the world—including Krogers in the United States, Carrefour locations in France, Tesco stores in the United …
24 Monday Aug 2020
Posted in Chapter 05: Customer Buying Behavior
This gallery contains 1 photo.
Outlet stores and malls might once have implied a low cost or lower end setting, but that reputation largely has …
04 Wednesday Mar 2020
This gallery contains 1 photo.
We previously wrote about some of the ethically questionable tactics that online retailers might use to get consumers to buy …
18 Tuesday Feb 2020
Tags
Customer Buying Behavior, Customer Relationship Management, Customer service, Luxury, Online retailing, Powerfront
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When visitors to luxury brand websites put a product in their shopping cart, the retailer wants to respond right away, …
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