12 Wednesday Feb 2025
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Amazon’s business model is centered around efficiency and innovation. It prioritizes the customer, even at the cost of its employees—and …
24 Friday Jan 2025
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Faced with intense time constraints, most consumers might be forgiven for prioritizing convenience over a stellar experience. This preference represents …
22 Wednesday Jan 2025
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Less mess than a pet, much less responsibility than a child, house plants have become a staple of 20-somethings’ lives, …
26 Monday Aug 2024
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From podcasts to infomercials, glamping to motels, the retail world seems to love inventing new products, then describing them by …
29 Monday Jul 2024
15 Monday Jul 2024
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Imagine taking a romantic tea in the Bridgertons’ drawing room. Or, if you’re a bit more adventurous, consider trying to …
15 Monday Apr 2024
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As we discussed previously in these abstracts, McDonald’s and Krispy Kreme entered into a novel partnership in late 2022, making …
01 Monday Apr 2024
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Even if it represents a big box department store by definition, Target also has long enjoyed its unique and trendy …
10 Tuesday Oct 2023
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The colors included in its standard 64-crayon box might have shifted a little over time, but the perception of Crayola …
03 Tuesday Oct 2023
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If a consumer buys a particular brand while shopping at Sam’s Club, should that sale be attributed prior promotional campaigns, …
