04 Friday Mar 2016
Posted in Chapter 06: Retail Market Strategy
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In its effort to ensure that iPhones become the smartphone of choice in Indian markets, Apple is covering virtually …
02 Tuesday Feb 2016
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Amazon, Information Systems, Multichannel Retailing, Retail Market Strategy, Types of Retailers, Walmart
About 15 years ago, Walmart committed itself to Internet retailing. This year, it made the same commitment. But the environments …
29 Friday Jan 2016
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If modern buyers can get everything they need, delivered to their door quickly and efficiently, without having to leave home, …
27 Wednesday Jan 2016
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Sam’s Club has a new strategic plan, and the changes associated with it already are evident throughout the discount chain’s …
25 Monday Jan 2016
Posted in Chapter 06: Retail Market Strategy
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Faced with some surprising sales declines and threats to its status as the leading department store brand, Macy’s has determined …
12 Tuesday Jan 2016
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The competition between Amazon and some retailers is evident and obvious (think Walmart, Target, Barnes & Noble, Staples, and so …
02 Wednesday Dec 2015
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The ninth annual survey of consumers’ favorite online retailers revealed few differences from the rankings in previous years. The big …
13 Friday Nov 2015
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Modern customers might know exactly what they want. But then again, it’s human nature to love a surprise. By combining …
11 Wednesday Nov 2015
Posted in Chapter 06: Retail Market Strategy
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When it first entered the scene, Sam’s Club had a specific and focused target market: small businesses that wanted to …
22 Thursday Oct 2015
Posted in Chapter 06: Retail Market Strategy
This gallery contains 1 photo.
At times it may seem as if nobody could take on Amazon and win. But the founder of Jet.com believes …
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