When and to what extent are food retailers liable for ensuring that consumers know precisely what is in the food …
When Should Retailers Disclose Food and Beverage Information?
07 Tuesday Nov 2023
Category Archives: Chapter 11: Customer Relationship Management
Hennessey Is Making Custom Hypercars for Superstars
16 Sunday Jul 2023
Tags
Customer Relationship Management, Customer service, Hennessey, Michael Jordan, Retail Tidbit, Supercars
If you’re the greatest basketball player of all time (we said it, and we stand by it!), what do you …
Excuse Me, Waiter? No, No, Not the Robot
25 Sunday Jun 2023
Tags
Artificial Intelligence, Customer Relationship Management, QR codes, Robots, Service, Technology
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Is the restaurant of the future already here? Various eateries encourage customers to scan a QR code to see the …
Some Nonprofits Are Frowning Now: The End of the AmazonSmile Initiative
17 Monday Apr 2023
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Passive charity initiatives are easy and appealing to consumers. Simply by buying a particular product or visiting a restaurant on …
Anti-Social Media: Lush and Some Other Companies Quit Facebook—Maybe for Good?
01 Wednesday Mar 2023
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In late 2021, acting on troubling information raised by a Facebook whistleblower, the British handmade cosmetics retailer Lush decided to …
Customers Are Lovin’ McDonald’s’ New Adult Happy Meals
09 Monday Jan 2023
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When McDonald’s announced the launch of its brand new, limited edition, adult-themed Happy Meals, customers quickly expressed how much they …
It’s a Big One: Electric Vehicle Startup Rivian Recalls Nearly Every Vehicle It Has Ever Made
02 Monday Jan 2023
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A year ago, the electric vehicle startup Rivian was celebrated as an industry “darling” and the next big competitor to …
Starbucks Wants to Sell You NFTs
02 Wednesday Nov 2022
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Once upon a time, Starbucks introduced all of America to cappuccinos. Now the coffee behemoth wants to do the same …
Rewarding Big Mac Buying: Emerging Insights into McDonald’s Planned Loyalty Program
12 Monday Apr 2021
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Other fast-food retailers do it. And in other countries, McDonald’s does it too. But for the first time in the …
Modern Last Mile Options: Getting Products into Customers’ Hands in Novel and Varied Ways
29 Monday Mar 2021
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The proverbial last mile in supply chains—which refers to the point that the product transfers from the retailer’s possession to …
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