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When it first hatched, Allbirds was a direct-to-consumer, online brand, selling a single design of casual wool sneakers that it …
Migrating into Physical Locations: Allbirds’ Expanding Retail Flock
25 Thursday Mar 2021
Category Archives: Chapter 12: Managing the Merchandise Planning Process
Dick’s Sporting Goods Aims to Sell the Outdoors, During COVID and After
18 Monday Jan 2021
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Claiming that it had the idea in the works even before the COVID-19 pandemic, Dick’s Sporting Goods recently noted its …
Beautiful, Sustainable, and Conscious: Setting New Standards for Cosmetics at Ulta
09 Wednesday Sep 2020
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The old saying that beauty is only skin deep reflects the ethical recognition that appearances are superficial and less important …
Fashion from Home: The Retail Challenge of Selling Professional Dress to People Working Remotely
26 Wednesday Aug 2020
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There is little doubt that leggings and sweatpants are more comfortable than dress pants or a pencil skirt. Once a …
Are Limited Introductions of Sustainable Fashion Really Sustainable?
22 Wednesday Apr 2020
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The notion of introducing a limited run of an innovative product is nothing new, and in the fashion industry, these …
Wrapping AI in a Comfy Quilt of Reassurance and Information
10 Friday Apr 2020
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A lot of stories about the uses of artificial intelligence (AI) warn of the risks and how it might encroach …
In Cutting Out Category Captains, Grocers Are Making Their Own Shelf Decisions
06 Monday Apr 2020
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The sources of expertise and insights about how best to arrange products on grocery store shelves to encourage purchases have …
Camp Plans to Earn Revenues, Even Without Selling Toys
18 Wednesday Mar 2020
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When it comes to toy stores, the concept of experiential retail is pretty hard to distinguish from the offerings available …
Madewell’s Denim-Led Success
06 Friday Mar 2020
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It’s a little like A Star Is Born, but in the fashion industry. Whereas J.Crew remains the parent company of …
The New Canada Goose Toronto Store Doesn’t Have Inventory, But It Does Have a Daily Snowstorm
27 Monday Jan 2020
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For cold-weather adventure enthusiasts, the latest Canada Goose retail locations, such as the one in Toronto, are like a slice …
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