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Millennials, people between the ages of 15-34, spend about $600 billion a year. Retailers are scrambling to develop loyal relationships …
How Can Retailers Gain the Loyalty of Millennials?
15 Wednesday May 2013
Shoppers’ ‘Mobile Blinders’ Force Checkout-Aisle Changes
13 Monday May 2013
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Sales of magazines have long been fueled by bored shoppers waiting in the checkout line who get engrossed in an …
Will Stores Become Warehouses in the Omnichannel Future?
11 Saturday May 2013
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Many retailers, including department store giant Macy’s, are beginning to fulfill online orders from store inventory rather than through warehouses. …
Americans Won’t Pay for Same-Day Delivery, Or Will they?
09 Thursday May 2013
Posted in Chapter 18: Customer Service
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According to researchers, 75% of customers (from a survey of 1,500 U.S. customers) expect free shipping from online retailers and …
Man Up: Changing tactics in the quest for ‘mansumers’
07 Tuesday May 2013
Posted in Chapter 05: Customer Buying Behavior
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Long gone are the days of “Leave it to Beaver” type family conditions where fathers come home expecting a home-cooked …
What can Retailers Learn From the Martha Stewart Flap?
05 Sunday May 2013
Martha Stewart is once again in the middle of a big controversy. The controversy revolves around whether or not Martha …
Big Data Broadens Its Range
03 Friday May 2013
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Global retailers like AutoZone are using big data to customize selection at the local retailer level. For example, AutoZone customers …
Retail 2020: Reinventing retailing-once again
01 Wednesday May 2013
Retailing will change dramatically between now and 2020. The following outlines some of the anticipated changes and the impact these …
Clothing that Bridges the Cheap-Lux Gap
22 Monday Apr 2013
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Customers used to have to shop in two completely different worlds: luxury or mass market. However, recently, many manufacturers and …
Multichannel Retailing Myths Debunked
20 Saturday Apr 2013
Price Waterhouse Coopers recently released a report of 11,000 shoppers globally. One of the outcomes of this report was to …
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