Millennials, consumers born between the 1980’s and early 2000s, are the fastest growing demographic in the United States and they …
First Comes Love……Macy’s Woos the Millennial Market
20 Friday Dec 2013
Posted in Chapter 05: Customer Buying Behavior
DIY Chain Tests Variable Pricing
18 Wednesday Dec 2013
B&Q is the U.K.’s largest home improvement and garden center retailer. B&Q recently announced that it will begin testing variable …
How South Florida Supermarkets Move Customers Through Their Stores
16 Monday Dec 2013
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For most consumers, the retailer that is most visited is the supermarket. On average, customers shop for groceries twice a …
For Once-Mighty Sears, Pictures of Decay
12 Thursday Dec 2013
Posted in Chapter 06: Retail Market Strategy
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Recently, a blog post entitled, “18 Depressing Photos That Show Why Nobody Wants to Shop at Sears,” went viral, attracting …
Starbucks Aims to Move Beyond Beans
10 Tuesday Dec 2013
Posted in Chapter 06: Retail Market Strategy
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Starbucks is trying to extend its brand beyond coffee to dominate the entire food and beverage market. Starbucks recently spent …
‘Small Box’ Retail: Passing Fad or ‘Eureka Moment’ for e-Commerce?
04 Wednesday Dec 2013
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Discovery commerce is a new trend where customers can subscribe to a service and receive a “surprise” tailored to the …
Men’s Luxury Shops Lose Snob Appeal
02 Monday Dec 2013
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Luxury brand retailers like Barneys, Bergdorf’s and Paul Stuart are revamping their men’s sections to make them more inviting. Today’s …
Fashion Industry Meets Big Data
18 Monday Nov 2013
Posted in Chapter 13: Buying Merchandise
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Fashion is a risky business, for both the customer and the retailer. In order to minimize risks, many fashion retailers …
Staples, RadioShack Yank Amazon Lockers From Stores
15 Friday Nov 2013
Posted in Chapter 06: Retail Market Strategy
Last year Staples launched a partnership with Amazon where Amazon placed lockers in selected Staples locations. This feature appealed to …
Street’s Sunny Side Costs Retailers More in Rent
13 Wednesday Nov 2013
Posted in Chapter 09: Retail Site Location
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New York is home to some of the priciest addresses and this is true even in retail. Along the famed …
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